Modest Fashion Show Showcases Local, International Designers at MIHAS 2024

The Malaysia International Halal Showcase (MIHAS) 2024 is set to become a global stage for the thriving modest fashion industry. This year’s Modest Fashion Show at MIHAS will bring together an exciting mix of local and international designers, showcasing their unique interpretations of modest wear. The event took place on September 19, 2024, at the Malaysia International Trade and Exhibition Centre (MITEC), and promises to celebrate creativity, cultural diversity, and innovation in the world of modest fashion.

The Growing Importance of Modest Fashion at MIHAS

Modest fashion, which emphasizes clothing that is stylish yet aligned with principles of modesty, has rapidly gained global traction. The demand for modest wear is being driven by both Muslim and non-Muslim consumers who seek fashion that aligns with their values. MIHAS 2024 recognizes this growing movement and has made the Modest Fashion Show one of the event’s key highlights.

MIHAS, known as the world’s largest Halal trade exhibition, has consistently served as a platform to promote Halal products and services, including food, cosmetics, pharmaceuticals, and now, fashion. The inclusion of a Modest Fashion Show reflects the increasing relevance of the fashion industry within the global Halal economy, projected to reach USD 5 trillion by 2030.

Showcasing Local Talent

Malaysia has emerged as a hub for modest fashion, with local designers gaining recognition for their innovative designs that blend tradition with contemporary styles. The Modest Fashion Show at MIHAS 2024 will shine a spotlight on Malaysian designers who are pushing the boundaries of modest fashion, incorporating modern cuts, vibrant colors, and cultural influences into their creations.

Some of the notable local designers expected to feature at the event include:

• Zahra Syakirah: Known for her minimalist yet elegant designs, Zahra has captivated the modest fashion world with her use of soft fabrics and neutral tones, appealing to a wide range of consumers.
• Ameera Zaini: Ameera has gained popularity for her chic and versatile hijab collections. Her designs often feature bold prints and luxurious fabrics, making her a favorite among fashion-conscious women in Malaysia and beyond.

These designers, among others, will present collections that highlight the richness of Malaysian culture while meeting the global demand for modest yet fashionable attire.

International Designers Making Their Mark

In addition to showcasing local talent, the Modest Fashion Show at MIHAS 2024 will also feature international designers from key modest fashion markets such as Indonesia, Turkey, the Middle East, and Europe. These designers bring a wealth of experience in modest wear and have successfully integrated their cultural heritage into their fashion lines, making them appealing to both regional and global audiences.

Notable international designers expected at MIHAS include:

• Dian Pelangi (Indonesia): A household name in the modest fashion industry, Dian Pelangi is known for her bold use of color and traditional Indonesian fabrics, which she combines with modern silhouettes to create stunning modest wear collections.
• Anniesa Hasibuan (Indonesia): Famous for being the first Indonesian designer to showcase a hijab collection at New York Fashion Week, Anniesa’s designs are synonymous with glamour and elegance, offering luxury modest wear that appeals to high-end consumers.
• Modanisa (Turkey): One of the largest global modest fashion brands, Modanisa offers a wide range of clothing that reflects the latest fashion trends while staying true to modesty. Their collections cater to women from different walks of life, offering stylish yet practical clothing options.

These designers will bring a diverse array of styles to MIHAS, showcasing how modest fashion has evolved across different regions and cultures. The combination of local and international talent will make the Modest Fashion Show a dynamic and must-see event, offering something for every taste and preference.

The Impact of Technology on Modest Fashion

One of the key themes of the Modest Fashion Show at MIHAS 2024 will be the role of technology in shaping the future of the industry. From sustainable fabrics to AI-driven fashion design and e-commerce innovations, technology is transforming how modest fashion is produced, marketed, and consumed.

With increasing consumer demand for sustainability and ethical practices, many designers are incorporating eco-friendly materials and production methods into their collections. Additionally, digital fashion platforms and social media have given modest fashion a global reach, enabling designers to connect with consumers far beyond their home markets. The Modest Fashion Show will highlight some of these trends, showcasing how technology is driving innovation and creating new opportunities for growth in the modest fashion industry.

A Platform for Global Trade and Collaboration

MIHAS has long been recognized as a leading platform for promoting global trade in the Halal industry, and the Modest Fashion Show is no exception. The event will provide businesses and designers with opportunities to forge partnerships, explore new markets, and expand their global footprint. Buyers, investors, and industry leaders from around the world will attend, offering an unparalleled opportunity for Malaysian and international designers to showcase their work to a global audience.

By featuring the latest in modest fashion from both local and international designers, MIHAS 2024’s Modest Fashion Show will contribute to strengthening Malaysia’s position as a global leader in the Halal fashion industry. The event will also help bridge the gap between traditional and contemporary modest wear, offering a fresh perspective on how fashion can be stylish, innovative, and aligned with Islamic principles.

MIHAS 2024 as a Global Modest Fashion Hub

The Modest Fashion Show at MIHAS 2024 is poised to be a landmark event for the modest fashion industry. By bringing together local and international designers, the show will highlight the creativity, diversity, and innovation that define modern modest fashion. From traditional styles to cutting-edge trends, the collections on display will reflect the dynamic evolution of this growing market.

As the modest fashion industry continues to expand globally, events like the Modest Fashion Show at MIHAS play a vital role in promoting cross-cultural collaboration, supporting sustainable fashion, and driving the growth of Halal fashion worldwide. For fashion enthusiasts, industry professionals, and businesses, the Modest Fashion Show at MIHAS 2024 offers a unique opportunity to explore the latest trends, connect with leading designers, and be part of a global fashion movement that celebrates modesty and style.